Date: March 23, 2019
Author: John Sutherland

Website rebuild partner appointed

We have appointed an agency to work with us on the first phase of our website rebuild project.

Key information

• The project has been broken into three distinct phases; Discovery, Customer Experience (design) and Build (coding)

• We met with top, middle and lower tier digital agencies (six in total) and asked them to pitch for Discovery only

• We have appointed AKQA – – to work with us on Discovery

• We are hopeful that they will be the right partner to take us through all phases of the project, but we will reassess after Discovery

• We plan to have a new website in market in September, three months ahead of the Presidents Cup, to take advantage of the spotlight on golf 

• Search engine optimisation and marketing are being planned for this launch