Sanctuary Lakes Club in Point Cook has reached a significant milestone in its 15 year history.
The Greg Norman designed golf course and clubhouse facility has entered a new phase with the club now in complete ownership after the successful repayment of its debt to the developer who had owned and funded the golf course.
The final payment has major implications for the club and members.
The most significant is the club’s ability to better manage relationships within the community and further its ability to provide arguably the best value golf membership of any course in Victoria.
“For many years, the club has been viewed as a private membership,” general manager Marcus Sullivan explained.
“Yes we do have a healthy membership that is growing, but we want to engage with the community like never before.
“From primary schools, to football clubs, Rotary, developers and council, we’re about building new partnerships where we can showcase what we have to offer.
“We don’t want the local community to feel like they’re not welcome. They are.
“If you’ve never been before, it’s a chance to come and enjoy a drink on the terrace overlook the course and lake.”
Sanctuary Lakes Club has been at the forefront of promoting junior golf and has for many years provided a platform for youngsters to further their golf through the Sanctuary Lakes Foundation.
The club’s Cadet membership offers course access, instruction and other added incentives for just $79 a year.
Parents can join for just $99 with the hugely successful Flexi Membership option which has attracted more than 120 in a space of a few months.
“We’re really proud of what we do to promote junior golf. Parents that bring their kids to the club are always impressed with what we offer.
“It’s a safe and supportive environment. And contrary to what people perceive about golf, it’s very accessible.”
The transition away from developer involvement also comes on the back of significant membership growth over the last six to 12 months.
Nationally, golf club memberships have been a challenging market with some states experiencing a decline in demand.
Sanctuary Lakes Club has bucked the trend.
Golf Victoria, the state’s peak body for golf, described Sanctuary Lakes Club’s success as phenomenal.
“We’re encouraging all the pathways at Golf Victoria and this is a great example of Sanctuary Lakes getting some fantastic results,” Golf Victoria CEO Simon Brookhouse explained.
“Part of the pathway to membership is ensuring club memberships are flexible and attractive to golfers yet to make the step up into membership. It’s very pleasing to see Sanctuary Lakes gaining significant traction in this area.”
“Innovation, hard work and a great golf course is clearly paying dividends for this club.”
Sanctuary Lakes Club welcomes inquiries on 03 9393 9413 or visit www.sanctuarylakesclub.com.au